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Trybe
Trybe came to CF Napa to create the packaging for a new ready-to-shoot product inspired by the Croatian spirit, Rakija.
Client
Trybe
Country
United States
Project Scope
Logo
Packaging
Awards
2024 Packaging of the World
2024 World Brand Design Society
As the “Spirit of the Night”, Trybe celebrates the dusk-to-dawn, youthful energy of Mediterranean coast nightlife.
CF Napa drew a custom illustration inspired by the artwork of Peter Max, the 60s psychedelic movement, and the spontaneous adventure of a night on the town. A vibrant sun and all-seeing eye peek out over ocean waves with a kaleidoscope of colors as night turns into day. Gold foil outlines the sun, the starry night, and a frame around the label. The design brings out the signature purple hue of the spirit and lends a mysterious air to this intriguing elixir.
CF Napa drew a custom illustration inspired by the artwork of Peter Max, the 60s psychedelic movement, and the spontaneous adventure of a night on the town. A vibrant sun and all-seeing eye peek out over ocean waves with a kaleidoscope of colors as night turns into day. Gold foil outlines the sun, the starry night, and a frame around the label. The design brings out the signature purple hue of the spirit and lends a mysterious air to this intriguing elixir.
