Q & A

Q & A Wine Packaging Design & Logo
The brand was created as a fun way to educate wine consumers and is marketed as an entry-level wine geared toward Millennials.


Ron Rubin Winery


United States

Project Scope



2016 San Francisco International Wine Competition - Double Gold

2016 Wines & Vines Packaging Design Awards - Most Innovative Package

2017 Creative Quarterly 47

2017 Creative Quarterly 100 Best 2017 Book

2017 Lurzer's International Archive

Q & A Wine Packaging Design & Logo
Q & A Wine Label Design Detail
Designed to feel like the ‘Trivial Pursuit’ of wine, the packaging is fun and interactive, showcasing 60 questions and answers about wine from around the world. Every bottle in a case of wine has its own unique set of questions and answers that were developed in unison with the faculty of Sonoma State University’s Wine Business Institute.
Q & A Wine Logo Design
Brand Strategy
Story Development