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DeLoach Vineyards
Boisset Collection engaged CF Napa to upgrade the packaging to differentiate between tiers, increase shelf presence, and communicate the brand's quality, heritage, and luxury.
Client
Boisset Collection
Country
United States
Project Scope
Logo
Packaging
The redesign focused on the brand’s historic equity symbol, the fleur-de-lis. The seal was expanded and changed to a sculpted foil that provided additional detail and dimension. Subtle background design elements were incorporated to add texture and visual depth.
