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Bluebird
The objective was to create a new brand geared towards outdoorsy people that evoked a sense of the mountains on a perfectly sunny day.
Client
Home Team Wines
Country
United States
Project Scope
Logo
Packaging
In-House Illustration
Awards
2011 GDUSA - American Graphic Design Awards
2011 GDUSA - American Package Design Awards
2011 Print Regional Design Awards
A wood block illustration of a tree and the sun are combined with hand-drawn type to give a sense that the wine is small production and handmade. Layers of yellow and blue background texture evoke the warmth of the sun and help visually define a perfect day.
