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Bartlett Family Vineyards
Ron Bartlett dreamed of owning his own vineyard from which he could craft exceptional wines.
Client
Bartlett Family Vineyards
Country
United States
Project Scope
Logo
Packaging
Digital
That dream was realized in 2017 when he purchased a parcel of land atop Howell Mountain.
The goal for the Bartlett Family Vineyards package design was a classic wine label that celebrated the beauty of their Howell Mountain location and conveyed the quality of this estate grown wine. The focal point of the label is a custom illustration of their vineyard atop Howell Mountain. The illustration is supported by elegant typography to complete the premium look of this well-regarded Napa Valley Cabernet Sauvignon.
The goal for the Bartlett Family Vineyards package design was a classic wine label that celebrated the beauty of their Howell Mountain location and conveyed the quality of this estate grown wine. The focal point of the label is a custom illustration of their vineyard atop Howell Mountain. The illustration is supported by elegant typography to complete the premium look of this well-regarded Napa Valley Cabernet Sauvignon.
As a boutique wine venture, owner Ron Bartlett also sought a polished and elegant website that would convey the passion put into every bottle.
The homepage opens with an aerial video of sun-soaked vineyards, speaking to the hours of sunshine experienced on Howell Mountain. The scrolling homepage draws visitors into the winery's story with a call to action to join the mailing list. The streamlined navigation provides a direct path to view the wines, sign up for the allocation list, or learn about the founder, winemaker, and Bartlett family. The simply elegant and thoughtful design makes it easy and intuitive for visitors to navigate and interact with the site.
The homepage opens with an aerial video of sun-soaked vineyards, speaking to the hours of sunshine experienced on Howell Mountain. The scrolling homepage draws visitors into the winery's story with a call to action to join the mailing list. The streamlined navigation provides a direct path to view the wines, sign up for the allocation list, or learn about the founder, winemaker, and Bartlett family. The simply elegant and thoughtful design makes it easy and intuitive for visitors to navigate and interact with the site.
