Search
Brand Repositioning Case Study
Coppercraft Distillery
Coppercraft Strikes Gold Following Brand Redesign
Marketplace Results
Due to the launch of the new bottle design in April 2018, the client expects to experience a 730% growth in sales in comparison to 2017. When the cans launched in March of 2018, the customer demand for the product was 4 times the current production capacity.
“In the first 6 months following the launch of the new brand packaging, we sold three times as much product as we had ever sold in a year previously. No question. [The redesign has] been an absolutely integral part of our relaunch success. The folks at CF Napa have been a pleasure to work with. Their work is world class and has been an essential part of our rebrand and relaunch success in market.”
Brandon Joldersma
General Manager
Coppercraft Distillery
Client
Coppercraft Distillery
Country
United States
Project Scope
Brand Strategy
Story Development
Logos
Packaging
Custom Bottles
Print
