Drink With Your Eyes®

Line 39


Cecchetti Wine Co.

Project Scope

Wine Label Design & Logo


“Our desire was to upscale the Line 39 label to reflect the high-quality price ratio that the brand had
become known for in the marketplace. CF Napa “hit it out of the park” and we still get feedback on a
regular basis that the label looks far more expensive than the price. This is exactly what we wanted.”

Roy Cecchetti
Owner, Cecchetti Wine Company

Line 39 Wine Packaging Before Redesign on Left & After on Right