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Stags Leap District Winegrowers
Stags Leap District Winegrowers came to CF Napa with a unique proposition – to create the packaging design for
1 wine that unites all the wineries in Stags Leap District.
1 wine that unites all the wineries in Stags Leap District.
Client
Stags Leap District Winegrowers
Country
United States
Project Scope
Packaging
In-House Illustration
Marketing
Awards
2023 GDUSA American Graphic Design Awards
2023 Harpers Design Awards - Gold
2023 Packaging of the World
2023 San Francisco International Wine Competition - Silver
2023 The Dieline
2023 World Brand Design Society
2023/24 World Brand Design Society Awards - Bronze
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Each of the 16 wineries of the world-famous Stags Leap District contributed 2021 Cabernet Sauvignon from their most prestigious lots to create one ultra-premium blend that unites and forges the paramount representation of the AVA.
CF Napa was inspired by the symbol of the Stags Leap District and drew the antlers of a 16-point buck – 1 point representing each of the wineries. The antlers were delicately embossed to create texture for every detail of the illustration. The names of the wineries were listed along the bottom of the label, honoring the incredible bond and support that unites the Stags Leap District.
Following the design of their Collaboration Cabernet, the Stags Leap District Winegrowers returned to us to reimagine their visitor’s guide with a premium look to reflect the quality of wines coming from the Stags Leap AVA while also acting as an informative piece for wine tasters.
We designed a 3-panel, foldable brochure interspersed with the history of the wine region and beautiful photography. When fully unfolded, the back of the brochure includes a colorful map of the Stags Leap District AVA and the location of the members of the Winegrowers association. A matrix provides a quick reference of the offerings of each one of the members, allowing visitors to easily plan their daily wine tasting schedule.
We designed a 3-panel, foldable brochure interspersed with the history of the wine region and beautiful photography. When fully unfolded, the back of the brochure includes a colorful map of the Stags Leap District AVA and the location of the members of the Winegrowers association. A matrix provides a quick reference of the offerings of each one of the members, allowing visitors to easily plan their daily wine tasting schedule.
