Romero Distilling Co.

Romero Distilling Co. Rum Packaging Design & Logo
Romero Distilling Co. came to CF Napa to create the branding for their distillery and line of craft rums.

Client

Romero Distilling Co.

Country

Canada

Project Scope

Brand Strategy
Story Development
Logos
Packaging
Custom Bottles

Awards

2020 Packaging of the World

2020 World Brand Design

2021 Global Spirit Masters - The Design & Packaging Masters - Gold

2021 Graphis Design Annual - Gold

2022 The World Drinks Awards - World Rum Awards - Bronze, Best Bottle Design

Romero Distilling Co. Rum Packaging Design & Logo
 
Based in Alberta, Canada, the brand’s inspiration was their region’s historical tradition of rum running during the Prohibition in Western Canada and the United States.
Romero Distilling Co. Custom Bottle Side Cartouche Design Detail
Romero Distilling Co. Crow Icon Design Detail
As Alberta’s first premier craft distiller specializing in rum, the region’s history lead to a design solution that leverages a custom bottle inspired by vintage whiskey bottles.
 
Romero Distilling Co. Top Strip Label Design Detail
 
Romero Distilling Co. Custom Bottle Bottom Cartouche Design Detail
The wordmark and monogram complement the bottle as a contemporary take on styles of the Prohibition era. The crow icon that adorns the front of the bottle symbolizes Crowsnest Pass—the area in the Rocky Mountains of Alberta infamous for Prohibition era rum running. The top of each bottle is sealed with a label whose color differentiates between each of the rums and provides a finishing, handcrafted touch.
Romero Distilling Co. Top Strip Label Logo Design Detail
 
Romero Distilling Co. Logo Design
 
Brand Strategy
|
Story Development
Naming
|
|

|
|