Rimfire Whiskey

Rimfire Whiskey Packaging Design & Logo
Lightburn Brands came to CF Napa to develop a premium whiskey from the ground up.

Client

Lightburn Brands

Country

United States

Project Scope

Brand Strategy
Story Development
Naming
Logo
Packaging
Custom Bottles
Print

Awards

2023 Graphis Blog

2023 Packaging of the World

2023 San Francisco World Spirits Competition - Gold

2023 The Design & Packaging Masters - Silver

2023 World Brand Design Society

2023/24 World Brand Design Society Awards - Bronze

2024 Graphis Design Annual - Gold

Rimfire Whiskey Packaging Design & Logo
 
This new brand needed to capture the beauty, people, and independent spirit of West Virginia and the crafted care put into every bottle. The name “Rimfire” was developed as an ode to Eli “Rimfire” Hamrick, a mountaineer and one of West Virginia’s most iconic figures.
 
Rimfire Whiskey Wordmark Lock Up Logo Design
 
Rimfire Whiskey Back of Bottle Cartouche Design Detail
CF Napa developed a flask-style custom bottle with cartouches of the brand name on the sides and back. For the label, CF Napa commissioned an illustration of the adventurous Rimfire exploring the breathtaking West Virginia landscape. Intricate gold foil details light up the drawing, branding, and whiskey information against the bold blue label.
Rimfire Whiskey Label Design Detail
 
Rimfire Whiskey Seal Logo Design
 
Rimfire Whiskey Neck Label Design Detail
A custom wooden T-top with an inset metal coin modeled after a West Virginia coal coin was crafted for the closure. The packaging design captures the spirit of adventure and invites the imbiber to live bold, free, and independent.
Rimfire Whiskey Closure Design Detail
 
Rimfire Whiskey Shipper Design & Logo
 
Rimfire Whiskey Wordmark Logo Design
 
Brand Strategy
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Story Development
Naming
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