Gato Negro 9 Lives

Gato Negro 9 Lives Wine Packaging Design & Logo
Viña San Pedro Tarapaca came to CF Napa to develop the branding and packaging for their new 9 Lives Reserve Cabernet Sauvignon.

Client

VSPT Wine Group

Country

Chile

Project Scope

Naming
Logo
Packaging

Gato Negro 9 Lives Wine Packaging Design & Logo
 
The goal was to create a more premium expression to their existing line of affordable varietal wines. The solution was a premium black label with an ornate numeral 9 with their iconic black cat icon jumping playfully through the counter space of the 9. The result is an iconic label that captures the rich characteristics of the wine through a mysterious label, while remaining true to the brand’s more casual personality.
Gato Negro 9 Lives Wine Label Design Detail
 
Brand Strategy
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Story Development
Naming
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